mediasavvy pr, inc.
mediasavvy pr, inc
mediasavvy pr, inc is a small results-oriented public relations and marketing firm specializing in
entertainment. Our clients have included record labels, recording artists from many genres of music,
actors and film projects, concert and book tours, charity organizations, television shows and
televised and non-televised awards show presentations.
Clients are offered a high level of expertise in identifying and reaching their bottom line objectives.
Far-reaching contacts, a comprehensive data base of national media outlets and thorough outreach
efforts, afford clients the most exposure possible.
By keeping our number of accounts small, mediasavvy pr is able to give each client the full
attention they deserve—taking time to develop creative media strategies tailored to the client’s areas
of interest.
donna torrence
founder and president
mediasavvy pr, inc.
Donna Torrence, president and founder of mediasavvy pr, inc, began her career in entertainment as
a journalist contributing in-depth entertainment cover features on such celebrities as Queen Latifah,
TLC, LL Cool J and Michael Jordan. In 1995, Donna became Associate Director of Publicity at Capitol
Records before moving on to Arista Records in 1997. At Arista, she was responsible for further
raising the profiles of such stellar artists as Sean “Diddy” Combs, Whitney Houston, Usher, TLC, Faith
Evans, Toni Braxton, Deborah Cox, Angie Stone, Q-Tip and Run DMC.
Branching out on her own in 2000, Donna Torrence’s first clients were Sean “Diddy” Combs’ Bad Boy
Records and The Source magazine. Since 2001, she has also handled all media and marketing for
hip hop entrepreneur Percy “Master P” Miller and his superstar teenage son Lil’ Romeo including the
hit Nickelodeon sit com, “Romeo!” and several blockbuster film projects. She is currently part of the
marketing team charged with building Percy Miller’s new family-friendly television network, Better
Black TV (BBTV).




mediasavvy pr, inc
201.854.7082
donna@mediasavvypr.com